This paper argues for a new index of performance based on {\em intimacy} for analysing and predicting human-computer interface and computer agent success. Intimacy is defined as the subjective match between the behaviour of a device and the operation of that device. The main supposition of this paper is that a high degree of intimacy with a device enables communication of ideas and emotions effectively through the device as if it were an extension of the user. Four main factors are considered which influence the level of intimacy: learning, responsiveness, attention and association with self or familiar objects. Responsiveness includes: repeatability, adaptation and functionality. Each of these influences the level of intimacy a user can achieve with a device as well as the speed of skill acquisition. Techniques for measuring intimacy are included in the discussion.